Possum Fur Is Warmer Than You Think — And It’s Just Landed
The Winter Wardrobe Upgrade You Didn’t Know You Needed
Looking to keep warm without feeling bulky this winter? Your winter wardrobe deserves an upgrade—and we’ve got just the thing. Introducing our curated Possum Merino collection, proudly made in New Zealand using the finest natural materials for winter comfort.
This isn’t just another knitwear range. It’s a luxurious blend of possum fur, merino wool, and mulberry silk—crafted for warmth, breathability, and timeless style.
And here’s the cool (or warm) part — possum fur is up to 50% warmer than merino and 35% warmer than cashmere, with an excellent warmth-to-weight ratio (yes, there’s real science behind it!)
Why Possum Merino Is a Winter Game-Changer
Lightweight yet incredibly warm
Possum fibres are naturally hollow, meaning they trap body heat more efficiently than regular wool—keeping you warm without the weight. It's the perfect solution for anyone who hates the bulk of traditional winter layers.
Soft, smooth, and itch-free
Merino wool is known for its soft, breathable texture, and when blended with silk, you get a garment that feels as good as it looks. Say goodbye to itchy knits—this is cold-weather comfort on a whole new level.
Eco-friendly and ethical
Wearing possum wool clothing actually helps protect New Zealand’s native forests. Possums are an invasive species, so using their fur supports conservation efforts. Now that’s natural warmth with a purpose.
What to Add to Your Winter Wardrobe
From knit ponchos to merino beanies, this collection is packed with essentials that pull your winter look together:
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Gloves that move with you
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Scarves that drape with elegance
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Beanies and hats that are stylish, breathable, and made to last
Each piece is designed for smart layering—perfect for keeping warm through Melbourne chills or weekend getaways in the countryside.